FOR IMMEDIATE RELEASE
October 27, 2008

MACtac® Graphic Products Launches StreetRap™ for Short-Term, High-Impact Concrete Floor Graphics

Opening the door to untapped advertising space, MACtac®, a global supplier of pressure-sensitive adhesive products, is launching a new product designed specifically to answer the industry’s call for cost-effective, short-term concrete floor graphics. StreetRap™, MACtac’s latest offering to graphics suppliers, delivers the perfect short-term advertising and promotions vehicle for retailers, schools, public buildings, sports and other entertainment venues, and is ideal for outdoor events, grand openings and even plant safety messages.

Featuring a 3.4-mil construction, StreetRap’s aggressive high-tack adhesive was designed for short-term applications to unsealed, outdoor, pedestrian concrete, asphalt or cinder block surfaces, but is also great for indoor concrete graphics, such as tradeshow or convention center floors or selected smooth to slightly rough wall surfaces.

“Both indoor and outdoor floor graphics are a creative way to tap into typically unused spaces and offer an eye-catching vehicle for capturing the public’s attention; however, with recent trends in outdoor advertising, from mass transit to billboard to unique point-of-purchase, the benefit of StreetRap for these types of applications are endless,” said Jeff Stadelman, MACtac Graphic Products.

“StreetRap is extremely printer friendly and has just the right amount of adhesion to both low- and high-energy surfaces. It was developed to greatly expand the graphical advertising possibilities across a number of industries and is the ideal solution for high-impact outdoor applications,” Stadelman added.

Featured with MACtac’s PERMACOLOR® PF6300 ­ a durable, slip-resistant 5.0-mil clear overlaminating film ­ the StreetRap system is easy to apply and remove from properly prepared surfaces. The vinyl and overlaminate combination meets various public safety requirements, including the ASTM D-2407 Static Coefficient of Friction test.

The inclusion of the PERMACOLOR overlaminate provides further graphic protection from scratching, tearing and UV light, which can cause colors to fade, and helps to eliminate glare. StreetRap offers a white, opaque facestock with a matte finish for bright, colorful images.

“StreetRap is the perfect solution for unique indoor and outdoor concrete floor, and to some extent, concrete and cinder block wall graphic applications,” Stadelman said. “Through the combination of facestock, adhesive and overlaminate, MACtac’s aggressive, slip-resistant StreetRap delivers one of the most successful, cost-effective products on the market.”

For more information regarding MACtac products, partnerships or graphic solutions, call a Graphics representative at 866.622.8223, e-mail MACtac.Americas@bemis.com or visit www.MACtac.com.

The full line of MACtac Graphic Products: IMAGin®, PERMACOLOR, MACmark® and MACscreen®, provide a pressure sensitive solution for every signage need. Whatever technology ­ wide-format digital printing, mounting and laminating, CAS or screen printing ­ MACtac has you covered.

MACtac is a leading global supplier of pressure sensitive adhesives. Founded on personal service, technical support, quality assurance, custom capabilities and supply chain efficiency, MACtac is dedicated to providing superior quality to its customers. Headquartered in Stow, Ohio, MACtac is a subsidiary of the Bemis Company, Inc., the largest flexible packaging supplier in North America. For more information, please visit www.MACtac.com.

MACtac
4560 Darrow Road
Stow, Ohio 44224
Phone: 330-688-1111
E-Mail: MACtac.Americas@bemis.com
Website URL: www.MACtac.com