FOR IMMEDIATE RELEASE
June 4, 2008

Magic® GFIOP212EMB Media By InteliCoat Technologies® Expected To Be a Great Addition To The GFIOP Latex Saturated Product Line

SOUTH HADLEY, Mass. - InteliCoat Technologies, a world leader in the manufacture of coated paper, film and specialty substrates for digital imaging technologies, today announced the introduction of Magic® GFIOP212EMB Embossed, Latex Saturated, Indoor/Outdoor Poster Paper. GFIOP212EMB is an embossed version of the well-known GFIOP212. The embossed pattern provides a texture to the paper’s finish that enhances its appearance in wall covering and mural applications. This one-side coated, latex saturated paper is designed to meet the demands of high production solvent ink jet printers. It may also be used with eco-solvent printers; see applications guide for printing instructions.

Magic GFIOP212EMB features exceptional print fidelity with a distinctive luster finish. Strength, flexibility and durability are hallmark traits of the GFIOP family of products. It resists cracking when folded, and film lamination is not required in most intended applications.

“We are excited to expand upon our current offering of the latex saturated papers to include an embossed version. The unique texture will allow our dealer’s a competitive edge in offering products that are different and stand out against the everyday options out in the field”, said Ed McCarron, director of marketing, InteliCoat Technologies.

For more information about GFIOP212EMB, an embossed version of GFIOP212, or other Magic brand media, call 800-628-8604 or visit the Web site at www.magicinkjet.com, where free sample rolls may be requested.

The Magic® brand consists of an array of digital imaging media products manufactured and marketed globally by InteliCoat Technologies, a world leader in the manufacture of coated paper, film and specialty substrates for digital imaging technologies. The company’s products include: imaging substrates for graphics, desktop, proofing, and design engineering applications marketed under its Magic®, Magiclée®, Jet Set® and Museo® brands. InteliCoat operates two manufacturing facilities in the United States, with sales and marketing operations in Australia, The Netherlands, North and South America. Worldwide headquarters is in South Hadley, Massachusetts, USA. InteliCoat is a Sun Capital Partners company.

InteliCoat Technologies
28 Gaylord Street
South Hadley, MA 01075-2894
Phone: (413) 539-5172
E-Mail: jordan.devita@svmpr.com
Website URL: www.magicinkjet.com