Durst Partners With St. Paul’s Midwest, Dallas’ GSG to Distribute its Rho 600 Pictor Printer
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PRESS RELEASE

FOR IMMEDIATE RELEASE
November 9, 2007

Durst Partners With St. Paul’s Midwest, Dallas’ GSG to Distribute its Rho 600 Pictor Printer

ROCHESTER, New York -­ Durst Image Technology U.S., llc today said it has entered into agreements with two of the nation’s leading distributors of imaging equipment and supplies for the sign, screen printing, offset printing and digital imaging industries to offer its Durst Rho 600 Pictor Flatbed UV Inkjet Printer. Midwest Sign & Screen Printing Supply Co., based in St. Paul, Minn., and the Graphic Solutions Group Inc. (GSG) of Dallas extend Durst’s distributor network for its Rho 600 Pictor from the Gulf Coast to the Pacific Northwest.

Founded in 1950 as the Texas Sign Supply Co., GSG has grown to become a major supplier of equipment, consumables and related services to various segments of the commercial imaging industry. GSG has begun selling the Rho 600 Pictor in Texas, Oklahoma, Louisiana and New Mexico.

Midwest Sign & Screen, which opened in 1932 as a neon sign wholesaler, today operates nine branch offices and employs 200 people serving the sign, screen and digital imaging industries from the Midwest and portions of the West. Midwest Sign & Screen has begun selling the Rho 600 Pictor in Minnesota, Wisconsin, Iowa, North and South Dakota, Missouri, Nebraska, Colorado, Wyoming, Montana, Idaho Washington and Oregon.

“We’re delighted to be working with GSG and Midwest Sign & Screen ­ two respected, knowledgeable and very effective distributors ­ to offer our Rho 600 Pictor UV inkjet digital imaging platform to their customers,” said Christopher Howard, Senior Vice President of Sales & Marketing for Durst U.S. “We all agree that the Rho 600 Pictor is an ideal solution for many of the print and imaging businesses they serve, and Durst is looking forward to successful working relationships with our new associates.”

“Midwest Sign & Screen has been looking for a quality, versatile digital flatbed printer for higher production requirements, and we’ve found it in the Rho 600 Pictor,” said Jim Fisher, Midwest’s President. “At Midwest we believe in developing relationships with our customers and manufacturers, doing business face to face, and working together to supply our customers with quality products and equipment that fit their needs. Durst, with their strong history and world-class products, fits nicely with our business philosophy. We know our customers will be very impressed with the Rho 600 Pictor.” “All of us at GSG are very pleased to add the Durst Rho 600 Pictor to our portfolio of quality printing equipment,” said GSG President Mark Granberry. “We’ve built our reputation on innovation, excellence in products and service, accountability and our customers’ return on their investment. The Rho 600 Pictor delivers on all of these points. We anticipate high interest from a wide variety of sign makers and printers who want to introduce digital imaging into their operations and would benefit from the versatility in imaging applications that’s possible with this Durst printer.”

Rho 600 Pictor
Durst’s Rho 600 Pictor Flatbed UV Inkjet Printer is a compact, affordable, fully featured hybrid platform that makes sense for commercial print facilities, sign shops, design houses ­ virtually any professional imager that wants high-quality digital output. Its 30-picolitre, Generation II Quadro™ Array print system produces crisp, color-accurate images at true 600x600-dpi resolution. Also available with Durst-quality white ink, special-effect varnish and spot colors, The Rho 600 Pictor prints onto virtually any surface up to 62 inches wide and 1.58 inches thick, at speeds up to 270 sf/hr, Durst said.

An advanced Teflon™-coated media transport system confidently handles both rigid materials and roll media. There’s a roll feed-and-take-up accessory, plus an optional template frame for printing multiple small, eye-level signs. The Rho 600 Pictor is ideal for oversized photo-quality images, prototyping, POP displays and signage, as well as a wider variety of indoor and outdoor applications, Durst said. It makes Durst quality, productivity, versatility and reliability accessible to a larger audience of commercial imagers ­ many of whom have wanted to integrate high-level digital imaging into their operations but were restrained by the cost, size or complexity of the available equipment.

Interested parties in states served by GSG can get pricing and other information on the Durst Rho 600 Pictor by calling 1-800-366-1776, or visiting GSG online at: www.gsginet.com. Interested parties in states served by Midwest Sign & Screen can get pricing and other information on the Rho 600 Pictor by calling 1-800-328-6592, or visiting the company online at: www.midwestsign.com.

About Durst
Durst Phototechnik AG is a leading manufacturer of digital imaging systems for graphic, pre-press, signage, commercial/retail display, packaging, industrial and photographic applications. Headquartered in Brixen, Italy, the company operates manufacturing facilities in Brixen and Lienz, Austria; has major offices in the U.S., France, United Kingdom, Germany and Mexico; and partners with exclusive agents in 120 countries. Durst’s reputation for quality, precision and reliability spans more than 70 years.

Durst Image Technology U.S., LLC, a wholly owned subsidiary of the Durst Phototechnik Group, is the exclusive distributor and service provider for all Durst professional digital imaging equipment in the United States and Canada. Durst’s professional imaging products include the renowned Lambda laser imagers, Rho large-format UV inkjet printers, Theta roll-to-cut print photo imagers, Sigma high-speed film scanners, photo album creation systems, and other products.

For more information on Durst Image Technology U.S., LLC or any of Durst’s products and services, contact Christopher Howard, Senior Vice President of Sales & Marketing: ph. (585) 486-0340 ext. 5250, fax (585) 486-0350, e-mail choward@durstus.com. Or visit: www.durstus.com.

Durst Image Technology U.S., llc
50 Methodist Hill Drive, Suite 100
Rochester, New York 14623
Phone: (585) 486-0340
E-Mail: info@durstus.com
Website URL: www.durstus.com

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