FOR IMMEDIATE RELEASE
May 14, 2007

ISA International Sign Expo Again Named Among The 200 Largest Tradeshows In The Nation

Show Jumps 15 Places on Prestigious Tradeshow 200 List

Alexandria, VA ­ The ISA International Sign Expo was named to "Tradeshow Week" magazine’s prestigious “Tradeshow Week 200” list for the fifth consecutive year, ranking as the 106th largest exposition in the U.S. Previously, ISA’s Expo ranked number 121 (2006), 125 (2005), 132 (2004) and 142 (2003).

“We appreciate the recognition by ‘Tradeshow Week,’” said ISA President and CEO Lori Anderson. “The fact that we’ve leapt up the list so dramatically is just the icing on the cake.”

“Our team ­ both those on staff and our board of directors ­ strives to ensure the International Sign Expo is the number one place to gain information about the sign industry, its products and the way business is conducted,” she said.

ISA Senior Vice President Brian McNamara concurs, calling the listing a “tribute to ISA’s exhibitors, attendees and staff.”

“Making it onto such a prestigious list for the fifth consecutive year underscores the breadth and depth of the dynamic sign industry on display each year at the Expo,” said McNamara. “Such an acknowledgment also challenges ISA to adapt and innovate to ensure the Expo continues to be a must-attend event for the sign industry.”

The Tradeshow Week 200 list is the culmination of a year-long process of compiling and analyzing data on nearly 5,000 shows held throughout the U.S. Rankings are based on the net square footage of exhibit space sold, said Adam Schaffer, publisher of the Los Angeles-based magazine. “ISA’s show size keeps increasing, and that’s reflected in where it’s placed on the list,” Schaffer said. “It’s a fluid ranking based on very specific criteria.”

ISA sold 1,715 exhibit booths representing 566 companies for Expo 2006, which was held in Orlando, Fla., and was the show on which this ranking was based.

This announcement comes on the heels of the recent record-breaking ISA International Sign Expo 2007, held April 11-14 in Las Vegas, Nev. The event, which ISA has billed as its “best show ever,” featured 1,823 booths and 22,856 attendees ­ more than any previous ISA International Sign Expo. To date, more than 80 percent of the show floor space has been reserved for ISA International Sign Expo 2008, scheduled for March 26-29, 2008, at the Orange County Convention Center in Orlando, Fla. “Once again, we are thrilled the exhibiting community continues to support ISA and our Expo,” said Anderson.”

For more information about the ISA International Sign Expo, contact ISA at (703) 836-4012 or visit http://www.signexpo.org.

The International Sign Association is a 2,600 member organization comprised of manufacturers, users and suppliers of on-premise signs and sign products from all 50 U.S. states and an additional 54 countries. ISA exists to support, promote and improve the sign industry, which sustains the nation’s retail industry.

International Sign Association (ISA)
707 North Saint Asaph St.
Alexandria, VA 22314
Phone: 703-836-4012
E-Mail:
Website URL: www.signs.org